Content Marketing

Putting quality content in front of your prospects is one of the best ways to engage an audience, generate leads and acquire customers.

We can help you produce, distribute and, most importantly, monetise content – be it written, visual or video and published online or in traditional media.

Multi-disciplinary Team

Our team of content strategists, writers, photo/videographers, designers, SEO and social media consultants will collaborate to help your business grow by producing and marketing imaginative and informative content. Content that engages your audiences and elicits actions. Content that builds your brand and boosts your online visibility.

Content Strategy

We work to a recipe that starts with the conceptualisation of a content strategy. We’ll look at your objectives – be they to drive brand advocacy or deliver sales; we'll use proprietary tools to research and analyse the conversations your audience is having in social media and the questions they’re asking Google; we'll then devise an editorial plan that zones in on high interest areas that no-one else is focusing in. The final step is to produce and distribute content that’s relevant and meaningful to your targets while also being of interest to the media and social communities who’ll ultimately deliver it to them.

Content fit for Purpose

The types of content we’ll produce will vary depending on the brief. Our experienced writers can produce pithy articles and blog posts that will generate search engine and referral traffic, while our designers can produce infographic and visual content that’s likely to be shared and published in social and news media. And where the spoken word works best, we can create high impact video content.

If you’d like to hear more, take a moment to read the following case study, or contact us by completing this web form or calling us on +27 (0)21 975 8181.