Our approach to SEO
All our SEO programmes are laid on a foundation of data. Our proprietary WOLF tool, with its Google Ads API, gives us access to unrivalled keywords insights while also mapping competitor strengths and weaknesses. This data allows us to craft highly structured SEO strategies based on short, medium and long term goals.
A decade’s experience as South Africa’s leading SEO consultants reaffirms our view that ongoing experimentation and iteration is key to the success of an SEO programme. Just as Google changes its algorithms, so must we tweak the way we operate. Our team are encouraged to run white hat experiments to see what lessons can be applied to client properties.
The integrated nature of our business means we’re a little different to other South African SEO companies. Our team of search specialists, creatives, content producers and social media experts sit in the same cluster and collaborate to create and execute award winning organic search optimisation programmes.