Every business with a website should have a blog. It's how you connect to your consumers and make your brand a part of their lives. As long as you provide quality content that's entertaining and adds value to your consumers lives, people will read it. And, if you do it right, that content will be shared across social media.

mobile marketing

Few of us need a séance with a crystal ball to forecast that mobile will account for an even larger portion of South African website visits during 2017. The trend’s been upon us for a while now and continued to accelerate in 2016 - Effective Measure’s monthly web traffic reports showing mobile’s share of unique browsers growing from 54% in January to some 64% by the end of the year.